mYthOlogY

Last week, we were lectured about mythology..ya it talked about myths, but basically we mixed it with the contemporary design, fashion, and media. After this, we were having a brief about a 2000 words essay with a theme “myths in contemporary design, fashion, and media”.

Mythology refers to myths or stories that might not on fact. Yet it could be a culture which is people believes to be true. The term of mythology has been used since 1950s, actually there are some categories to refer “mythology”. For examples, a traditional story; it could be a myths or a legend with an explanation called “aetiology”, a belief, a person or thing generally referred to with near reverential admiration on the basis of popularly repeated stories and a popular conception of a person or a thing which exaggerates or idealizes the truth. For examples, Teresa gave us a few examples such as the famous Italian artist Caravaggio’s artworks refer to ancient Greek culture.

However, as I said we mixed it in contemporary design, fashion, and media, so we are talking about “how do the myths influenced in our life?”. Our lecturer gave us a good example to explain about that, which is “I Pod Touch” and his “father”.

As example, a worldwide top brand, such as Nike, it might be not the best for all the products compared to others brand such as Adidas. Yet because of its strength of branding and myths also, it becomes the top brand of sport products in the world. Most of the people believe to be true even it might not on fact.

At last, about the topic of the essay that we have to write, actually I haven’t chosen an exact topic. Yet I’m thinking to write an essay about myths in the top soccer club in the world, mostly about soccer, marketing and branding.

http://en.wikipedia.org/wiki/Mythology